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Mitsubishi Australia’s New CEO Doesn’t Know "Why People Buy a Mitsubishi"

Monday, August 27, 2012


Less than three months ago, Mitsubishi Australia welcomed their newest board member and CEO of the company, Mutsuhiro Oshikiri, and he already has some constructive criticism for the brand as a whole.

"The product is old…and the prices are too high," Oshikiri told Australian daily The Sydney Morning Herald during an interview last week.

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