The A9 project, which is the new 208’s internal designation, is very important for Peugeot as it will compete in the highly competitive European B-segment rivaling the likes of the Ford Fiesta and Toyota Yaris.
Its significance for Peugeot is evident in the marketing tag applied by the company's management: “Re-Generation”. The French firm's Marketing and Communications Director, Xavier Peugeot, said: “The 208 is a new illustration of the marque’s project launched two years ago, representing a new stage in Peugeot’s desire to drive itself towards even greater modernity.”
Read more »
The 208 is the successor to the Peugeot 207 that has been in production since 2006, and it will compete against the likes of the Volkswagen Polo and Fiat Punto in the highly popular in Europe, B-segment.
According to the first details that were published along with the pictures, the 208 is more compact than the 207 measuring 3,975mm long, or 70mm less than its predecessor. More importantly, Peugeot's engineers managed to reduce the weight by a whopping 110kg or close to 250 pounds on average across the range.
As the car's name implies, this 207 CC is available exclusively with a white exterior finish and a black leather interior. Special features include the body-colored front apron and boot-lid spoiler, chrome tail pipes and a new set of 18-inch alloy wheels.
Borrowing a name from a two-seater buggy concept from 2003, the Hoggar pickup makes use of a hybrid platform developed from the rear end of the Partner van and the front end of the Brazilian-market 207 supermini, which itself is derived from the older Peugeot 206 and not the latest 207 hatch sold in Europe and other parts of the world.
The new 1.6-liter diesel turbo diesel unit that produces 112HP and 270Nm of torque (285Nm with overboost) replaces Peugeot's previous 1.6L HDi engine with 110HP. According to the French automaker, between this new 1.6-liter HDi and its predecessor, more than 50 per cent of the parts have been entirely redesigned.
Unfortunately, despite its dramatic, go-fast looks, the 207 S16 is nothing more than a dressed up 207 Sport 1.6 VTi.
Changes over the Sport model include the standard Bianca white finish that's complemented by a full 207 RC Cup bodykit comprising front and rear spoilers, side skirts and a pseudo rear diffuser, 17-inch Hockenheim alloy wheels, dark tinted rear windows, a 'sports mesh' front grille and special interior badge signed by Kris Meeke.
Buyers can also opt free of charge for vinyl rally graphics that mimic those found on Kris Meeke's IRC winning 207 S2000 rally car.
The 207S16 is powered by the same 1.6-liter four-pot with 120HP found on the Sport model.
The 1.6-liter engine propels the three-door hatch from zero to 62mph (100km/h) in a sober 10.7 seconds and on to a maximum speed of 125mph or 201km/h, while returning a combined fuel economy of 47.1mpg UK or 39.2mpg US - 6.0 lt/100km.
Peugeot's UK arm said that the 207 S16 benefits from over £1,200 worth of additional specification compared to a standard Sport model and is priced at £14,695.
Furthermore, torque is lifted from a measured 258Nm (188lb.ft) to 306Nm (223lb.ft,) with is available from 2000rpm to 4000rpm.
The new ECU upgrade for all MY2007 onwards Peugeot 207 GTis can be installed by visiting one of approximately 100 Superchips dealerships in the UK.
The performance remap is priced at £391.00 including 17.5 per cent VAT and is covered by a 12 month, 30,000 mile warranty.
Sometimes, a few tweaks here, a few tweaks there, are more than enough to create an ultra fuel-efficient vehicle with extremely low emissions. Such is the case with the new Peugeot 207 Economique. First shown at the 2009 Geneva Motor Show, the Economique is based on the recently facelifted 207 hatchback. It is powered by a 1.6-liter HDI diesel with 90HP that benefits from specially developed engine management software and the addition of an EGR heat exchanger to cool the re-injected exhaust gases. 
Peugeot also fitted the Economique with a modified five-speed manual gearbox with a higher final drive ratio than the standard 207 hatchback while the supermini rides on low resistance Michelin 185/65R15 VLRR (Very low rolling resistance) tires.
Furthermore, Peugeot's engineers lowered the ride height by 5mm and added a special aerodynamic package that consists of a new lower bumper trim and deeper side extensions, optimized air intakes, under tray covers and special wheel trims plus a two-part rear spoiler. As a result, the 207 Economique has a drag coefficient of only 0.274, compared to the standard 207 HDi 90 hatchback of 0.30.
The French automaker claims that the 207 Economique returns an average fuel consumption of just 74.2mpg UK (61.8mpg US or 3.8lt/100km) with C02 emissions of 99g/km.
The new Peugeot 207 Economique will go on sale in the UK in October and will be available in two trim levels, Economique and Economique + with prices starting at £12,995.
After the initial release of a handful of pictures earlier this morning, Peugeot has bombarded us with an abundance of photos of its facelifted 207 supermini that is due to be launched in Europe this August. The 207 hatchback, Station Wagon and CC hardtop convertible get a mildly reworked front fascia, as well as LED tail lamps (sans the SW) while Peugeot also spiffed up the interior with fresh trims, new instrument panel designs and the introduction of new equipment features. Hit the jump for the gallery or click here to check out our previous post on the 207.2010 Peugeot 207 RC
_____________________________________________________
2010 Peugeot 207 CC Coupe-Convertible
___________________________________________________
2010 Peugeot 207 Hatch
___________________________________________________
2010 Peugeot 207 SW
