Whether the Italians will to stick to the program remains to be seen, but given the recent developments with Maserati, including the introduction of the new Quattroprote and sightings of Ghibli prototypes, there's a good chance Fiat means it this time.
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Last year, Marchionne revealed the company's new business plan and said that Alfa would return to the States in late 2012 with a small number of its 4C mid-engined coupe. The full-on assault in the US market would begin in mid-2013 with the launch of a compact crossover and at the end of the year, the new Giulia executive saloon.
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In the MiTo supermini, the Sportiva builds on the Distinctive trim adding a host of features with Alfa Romeo claiming that customers benefit from £1,500 worth of option upgrades for just £750 more OTR.
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First and foremost, the five-year warranty is a temporary promotional move that will be available to customers who buy a new car from now until 30 September 2012 - then it's back again to the three-year warranty for anyone purchasing one of the two models.
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Just recently, a Chinese website caught hold of some pictures of a new prototype model from Brilliance Auto's Zhonghua brand.
You don't have to live in Milan to see that the design of the unnamed compact crossover takes its inspiration from the Alfa Romeo Giulietta, be that in the shape of the lights, the hidden rear door handles or the sharp lines on the front and rear fenders.
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The more detailed answer is that the Chrysler Group's engineers are trying out the platform that will underpin the next generation of the Jeep Liberty or Cherokee for overseas markets.
Like the new Dodge Dart as well as the replacement for the Chrysler 200, the next Liberty will use the Chrysler Group's new Compact U.S. Wide (CUSW) platform, which itself is a longer and slightly wider version of the Alfa Romeo Giulietta's chassis – hence the use of the Italian hatchback as a test mule.
Taking the place of the 1.4-liter turbocharged four-cylinder petrol with 118hp (120PS) as the new entry-level option in the Giulietta's lineup is a de-tuned version of the same powerplant producing 103hp (105PS) at 5,000 rpm and 206Nm (152 lb-ft) of peak torque at 1750 rpm.
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This time Miller decided to turn his attention on the Giulietta, Alfa’s five-door hatch. The car features a unique two-tone paint job with Alfa dark grey for the lower body and a Lamborghini-sourced “White Ballon” pearl color for most of the upper part of the car and the wheels.
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The Italian compact model was covered in what looks like a matte black vinyl wrap with all Alfa Romeo logos hidden. Now, before you jump to the wrong conclusions, let us tell you that this isn't the first time we've seen the Giulietta in the States.
In fact, back in 2010, a whole truckload of Giuliettas was snagged on a Michigan freeway heading towards the Chrysler Group's headquarters in Auburn Hills. For all we know, this may be one of the leftovers.
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The answer to the question is yes if you're an automaker and don't have a problem renting out an ice skating ring for hours on end and more importantly, if you don't mind the occasional mishap, because as one YouTube commentator pointed out, we find it hard to believe that the Giulietta didn't crash into the wall at around 1 minute and 17 seconds into the video…
Jump past the break to watch the clip.
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The new Dart is the first Chrysler Group vehicle to be based upon a Fiat architecture as it makes use of a modified version of the Alfa Romeo Giulietta hatchback's platform named Compact U.S. Wide (CUSW), which has been lengthened and widened to improve interior space.
The Detroit automaker says that 68 percent of the Dart's body is composed of high-strength steel, resulting in a "very strong and rigid structure".
Powering the 2013 Dodge Dart will be three four-cylinder gasoline powerplants including a new Tigershark 2.0-liter unit, a 1.4-liter MultiAir Intercooled Turbo engine that will most likely be shared with the Fiat Abarth 500 in the U.S., and a new Tigershark 2.4-liter MultiAir engine.
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In 2008, Ferrari chose a limited edition of the Fiat 500 as a courtesy car for its customers. Now, two more brands of the Fiat group have emulated the Ferrari-Fiat move. Maserati has chosen Alfa Romeo's C-segment hatchback, the Giulietta, as a courtesy car for its clients in Europe.
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While the company is keeping most of its cards close to its chest, Reid Biglund, head of the Dodge brand told the Detroit News we'll find out more in the coming weeks including the car's name which he says won't be Hornet as some media outlets suggested. "Hornet will not be the name," said Biglund.
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However, one of the most pressing problems with Alfa Romeo is the constant delays, be that for the successors to models like the 159 series or the company's long-awaited return to the U.S. market.
Suffice it to say, there's no way of being sure that the Fiat Group has managed to sort out the time schedule-related problems when it comes to Alfa Romeo. Nevertheless, at a recent event for investors, the Fiat Group introduced an updated plan for the Milanese brand, which it hopes will revitalize Alfa Romeo through the presentation of new models.
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While Fiat and Chrysler CEO Sergio Marchionne never put it in ink, the company had told its 130 Fiat dealers in the USA that they would likely get Alfa Romeo cars as part of their franchise.
The Fiat-Chrysler alliance appointed a total of 130 Fiat dealers across the States, most of which already had a Chrysler store. The company gave dealers the permission to incorporate temporary showrooms in their existing Chrysler facilities, but required them to build separate and permanent stores by the end of 2012.
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The Giulietta gains Alfa Romeo's new double-clutch TCT transmission that will be offered on the 1.4-liter turbocharged MultiAir gasoline engine and the 2.0-liter turbodiesel, both of which have a maximum output of 170HP.
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On the outside, Novitec's goods include a subtle but attractive ground effects kit (perhaps with the exception of the somewhat over-the-top rear diffuser, which in our opinion, would have probably looked better in a matte black finish).
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His Alfa Romeo Giulia Concept packs a 180 hp (134 kW) petrol engine mated to an 80 kW electric motor and a 6spd manual transmission. It also has a lightweight body crafted out of aluminium and carbon fibre-reinforced polymer, with polycarbonate windows to further save on weight.
The as-of-yet unnamed model will be badged as Dodge and powered by a Fiat-derived 1.4-liter turbocharged gasoline engine. It’ll also do 40 mpg combined, or at least it will if Fiat wants to net itself a further 5% of Chrysler from Mr. Monopoly Uncle Sam.