Choosing the 2013 NAIAS was only natural, as last year the North American market, i.e. the U.S. and Canada, accounted for nearly half (46 percent) of Maserati’s total sales.
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How well the car is received, both by journalists and customers, will play an important role in the automaker's ambitious plan to increase its global annual sales nearly ten-fold over the next few years to around 50,000 units.
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Now in its sixth generation and probably more mature than ever – some will say, too mature…- the new Quattroporte will make its global premiere in a couple of weeks' time at the Detroit Auto Show before it goes on sale worldwide at prices few will likely be able to afford.
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The car with which the Fiat Group is targeting the world's finest premium saloons such as the Mercedes-Benz S-Class, Porsche Panamera, Jaguar XJ and BMW 7-Series, is said to have been designed from the ground up featuring a new platform, new powertrain options along with new comfort and technological features.
But is it really, "all-new"? Well, that depends on what you consider "all-new" as it does borrow certain components from the Fiat-Chrysler parts bin, including the Chrysler 300-derived chassis and the Pentastar V6's engine block along with a selection of other bits and pieces such interior switchgear.
His most recent plan is to use the Chrysler tie-up to boost sales of Maserati. He has quite a tight time-schedule, too: as Maserati CEO Harald Wester said, he wants the Modena-based luxury carmaker to deliver 50,000 vehicles by 2015.
Well, that’s less than half of what Porsche sells today. At the same time, it’s more than eight times the 6,159 cars Maserati shifted in 2011!
Well, according to Autonews, Marchionne will invest US$1.2 billion in Maserati and is counting on the Quattroporte flagship saloon, the upcoming smaller Ghibli sedan and the Levante SUV, as well as the 2,300-strong U.S. Chrysler dealership network, to help him achieve this target.
We still don't get any information about the 2013 model's technical specifications, but the Italian automaker launched another short film about the car on Wednesday, one that brings the camera up and close to the exterior and interior details of the same beige-colored model we saw before.
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Just a couple of hours after the Modena-based manufacturer showed its new flagship saloon to the on-line world, Maserati dropped a quartet of videos featuring the car together with some of its executives who provide little to no useful information about the Quattroporte.
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After our spy shooters captured the luxury saloon lapping the Nürburgring, another prototype of the 2013 Quattroporte was spotted testing at Ferrari's private track in Italy, the same place we saw an allegedly turbocharged California roadster.
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Even though CDC Performance makes no mention of it in its press release, as pointed out by the team over at GT Spirit, the exterior body kit is likely sourced from Japanese tuning firm Wald International (see photos below).
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Even though the man was careful not to hit the door on the bus that was standing beside the car, he didn't figure that the truck driver would take off at an angle slamming the Maserati's door.
Watch how it happened in the video after the jump.
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Sure, the two models are not in the same league, but on the other hand, the Maser costs a fraction of the Ferrari's price and boasts equally fabulous looks as well as a Maranello-sourced V8 under its sculpted hood.
At the 82nd Geneva Motor Show, Maserati unveiled the latest version of the GranTurismo as well as its open top sibling, the GranCabrio with the Sport moniker. The Sport models replace the S variants and the changes are more than skin deep.
For starters, the 4.7-liter V8 engine now produces 453HP and 520Nm (383.5 lb-ft) of torque, up from the 440HP and 490Nm (361.4 lb-ft) of the GranTurismo S.
Power is still channeled to the rear wheels and buyers can choose between a “robotised manual”, i.e. semi-automatic, or a conventional manual gearbox.
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And even though a much needed replacement for the Quattroporte sports saloon that has been on the market since 2004 has yet to be introduced, the Italians are already moving into new territory with the Kubang, the firm's first attempt in the SUV category.
For those of you wondering about the Italian firm's first stab at the popular category, that was the Kubang concept designed by Giorgetto Giugiaro and introduced at the 2003 Detroit Auto Show, never to be heard or seen after up until now.
In today's world of motorsports, much to the delight of fans, it's the norm to have one or more cameras fitted in the car or even in the driver's helmet. But that wasn't the case back in the 1950's, so we were quite surprised to discover such a video featuring the five-time Formula 1 World Champion and one of the greatest pilots of all time, Juan Manuel Fangio. A moment of coolness follows in the film after the break, with Fangio driving the Maserati 250F racecar at the Modena Aero-Autodrome.
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The modifications at the rear end of Maserati's sports coupe bring to mind the GranTurismo MC racing concept that was introduced in late 2008.
If you follow the jump, you can check out two videos of the BMW racing car replica as well as general views from the event and shots from the Maserati A6GCS Spider Fura that won the "Best of Show" award.
The prestigious annual show was organized under the patronage of the BMW Group and was held on April 23-25.
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Maserati has released new video material from the Bologna Motor Show where the Italian carmaker debuted its new MC Sport Line customization program - a series of options that enhance the sporty performance and look of the vehicles. The first model in Maserati's line-up to benefit from the MC Sport Line program is the GranTurismo S which gains a forest of carbon fiber accessories inside and out, as well as suspension modifications. Hit the jump to watch the video or click here for our previous post on the Italian sports coupe.
Following up on our previous article on the Maserati GranTurismo MC, we’ve got our hands on a full set of high-resolution images, the official brochure and to top it off, a short video of the concept undergoing testing at the Inside the GranTurismo S has been stripped to bare metal gaining a FIA-approved rollcage, bucket seats and a racing steering wheel. The Italian firm hasn’t announced any plans to produce the concept but we have a hunch that the GranTurismo MC will be available for track-lovers in the very near future.
Video Via: Autoblog.it
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