Today, Toyota released a 36-second long teaser of the ad in advance of its television premiere during the big game scheduled to be played at the Mercedes-Benz Superdome in New Orleans, Louisiana, on February 3, 2013.
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Not anymore: automakers are increasingly spilling the beans out themselves. Just like Honda made no secret that its Urban SUV Concept is a small crossover in disguise, even providing a launch date, Toyota revealed what its Furia Concept, which has been teasing before, is all about.
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We don't know whether Toyota should worry, but a great number of tuners focused their efforts on altering the appearance of the rear-wheel drive coupe that's marketed as the Toyota GT 86 outside of Japan and the Scion FR-S in North America.
While the students at NATS gave the 86 an Audi R8-esque look and Toyota's own Original Accessory sub-brand a classic feel, the always-imaginative crew from Japan's DAMD decided to turn their 86 into a mini-me Lexus LFA calling it the LFT-86.
The G Sports version of the Aqua, which is what Toyota calls the Prius C in its home market of Japan, retains the standard model's full hybrid powertrain adding numerous styling bits and a re-tuned suspension into the mix.
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The creators of unusual concepts such as the kei-car version of the Honda NSX back in 2007, took the most popular car of this year's show, the Toyota 86, and turned it into something that resembles an Audi R8, which they then called the R86.
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As the name implies, the Mark X G Sports Carbon Roof Concept trades the regular model's steel roof for lightweight carbon fibre top, which Toyota says reduces body weight and increases driving performance.
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While no doubt a success, many people have also complained about the lack of power from the Subaru-sourced 2.0-liter naturally aspirated flat four that generates 200-horses.
Toyota's racing and tuning partner Gazoo Racing is looking to rectify both issues with a new concept unveiled today at the Tokyo Auto Salon 2013 named the 'GRMN SPORTS FR Concept PLATINUM'.
On the styling front, Gazoo Racing devised a new front end with different headlamps, bumper and vented hood, while it also revised the rear end of the coupe that gains newly shaped taillights, a bumper with a diffuser and a re-sculptured boot lid housing a ginormous wing.
In all fairness, the two drivers of the Toyota Supra and Nissan Silvia (also called the 200SX) sports coupes were doing a great job applying their rubbery fragrance on the young lady posing in the middle until one of them started looking at the camera instead of the girl.
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We looked up the available colors for the new Crown Athlete, and pink wasn't among the shades offered on the car's online configurator.
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On the other hand, this also means that just about anyone driving an SUV or a crossover capable of going off-road can jump off the highway at any time and try whatever comes to mind without taking any precautions or acting in a sensible way.
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Take this gifted driver of a black Toyota sedan, who not only disregarded the red light but also tried to make a quick illegal left turn.
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Toyota, for example, announced on Thursday that it will host the world premiere of a new study called the Furia through a teaser video and a simple statement saying that it will be an "an exciting new sedan concept".
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General Motors has already introduced a wireless cell phone mat and so has Chrysler's Mopar division, but Toyota is laying claims to the "world’s first application of Qi wireless in-car charging" as part of a Technology Package for both the 2013 Avalon and Avalon Hybrid models.
We reached out to Chrysler to ask whether its already available wireless charging system adheres to the "Qi" interface standards and we will post an update once we receive a reply, but for now, we will take Toyota's word for it.
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We can't say for sure if Gazoo Racing's mini-me Toyota 86 (JDM version of the Scion FR-S) was plagued by a technical problem or if there was nothing wrong and it simply played the role of the rodeo clown, but either way, we can't say we were impressed by its entrance on the track at a recent D1GP drift event in Odaiba, Japan.
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The admittedly talented driver behind the wheel of the VIP-esque style (with a little bit of imagination) Toyota Chaser GT Twin Turbo series GX71 from the 1980s played the world-famous Jingle Bells tune simply using his right foot and the raspy sounds of the modded powerplant.
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Now that Toyota officially revealed the fourth generation of its compact crossover, we finally have all the info on the latest iteration of the model that kickstarted the SUV trend as we know it back in 1994.
The all-new RAV4 is 179.9 inches (4,569 mm) long, 72.6 inches (1,844 mm) wide and 65.4 inches (1,661 mm) tall and sports a 104.7-inch (2,659 mm) wheelbase.
According to Toyota, the new RAV4’s architecture uses several grades of high-strength steel for key structural components and employs weight savings in other areas resulting in a more rigid, yet light, chassis.
It also uses a McPherson strut front and double-wishbone rear suspension setup with revised spring rates and dampers. There are disc brakes all around and, depending on trim level, 17-inch steel (LE) or 17- (XLE) nand 18-inch (Limited) alloy wheels.
Obviously, for us to post about it, the drift attempt didn't work as planned, unless, that is, you consider smashing the front end of the car on a metal lamp post a part of the drifting act.
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In this occasion, a group of vehicles slowed down on a highway located close to New Taipei in northern Taiwan, with a Lexus RX smashing into the rear end of a Toyota Vios sedan, sending it violently across the road.
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The only other piece of information we get, is from the description of the video that reads: "The 2013 RAV4 is a new generation rewriting the rules of style, embodying sophistication and strength - a dynamism that adapts to the changing pace of life."
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After a gazillion different design concepts of any vehicle you can think of, the fad passed and we all moved on, or so we thought, as someone over at Toyota's racing and performance partner Gazoo recently had a moment of zen giving it another go.
Mind you, we're not talking about a digital rendering, but a real life, working model designed to look like the Toyota 86 (in case you forgot, it's marketed as the Toyota GT 86 in Europe and Scion FR-S in North America).
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